Business cards have retained their significant value despite modern technological advancements. Many company officials hand out their business cards when they meet their potential clients. A thoughtfully designed card contains something more than your contact details. It can distinguish your business from that of your competitors. However, the way your business card presents the information can make a difference. That is why you can look for the best graphic designers in Los Angeles to create a unique business card.
How do the best graphic designers in Los Angeles create your business card?
Before starting the design process, graphic designers think of a design that properly reflects your brand. Depending on the nature of the business, they create colorful, less formal or professional-looking formal cards. After visualizing the card design, graphic designers work on the card design project.
Find the most appropriate typeface
You might have chosen a particular font for your website and other promotional materials. Your graphic designers will choose that font style for your business card. But, the font should make the information easily readable, and the minimum size needs to be 8 pts. Designers can choose the bold format for other details like business name and your own name.
Decide on the shape and dimensions
The business card orientation and size are the most significant factors influencing the text size. It also makes a difference in how much information can be added to the card. Besides, the card must show a brand-related statement.
Business cards are usually rectangular, and their size is similar to that the credit card. They have a horizontal orientation, as your potential customers are quite familiar with this layout. However, if you want to make your card unique, you can choose rounded corners, vertical orientation, or square shape.
Keep the information organized
What details should you display on the card? You should provide everything that allows your potential customers to contact you. For instance, you may add your website URL and physical address of your storefront. Your name, job title, business name, email address, phone number, and website URL need to be added to the card. So, ensure that your customers will easily be able to connect with you after reading the card.
Graphic designers famous for creating business cards know the importance of maintaining a visual flow in the design. They may also need to alter the flow and adjust the size of elements. Besides, they can add more white space for better aesthetics of the card.
Focus on the logo
Your business card should display your brand logo. Your brand colors and logo are the major components of the card. They will also influence other aspects of the business card design.
In order to fully comprehend our customers’ distinctive brands and the messages they wish to deliver, we adopt a bottom-up strategy. We take the time to hear what our customers have to say, and that is what inspires our innovative design work. As a result, we are able to create great graphic designs while always keeping branding in mind. These designs communicate directly to the target audience.
One side of the card can be dedicated only to the logo. It means the logo deserves a significant place in the card to catch the viewer’s attention.
Ensure no clutter in the design
The presence of loads of text can make the card cluttered. Graphic designers use both sides of your business card to make the design. To prevent strain on the reader’s eyes, they leave some white space.
It’s crucial to understand what distinguishes one graphic design from another because graphic design is visually present everywhere we look in Los Angeles. Complete brands are created by Branding Los Angeles. Since we have worked for so many different types of companies, we are aware of the value of top-notch graphic design.
Add some unique things
Your business cards should have some special finishes to leave a lasting impression on your clients, potential customers and partners. The best way to do so is to insert a distinctive design element into your card. Besides, an embossed glossy design will also make your card attractive. So, try to think of some special features of your card and make it more attractive to readers.
Include a CTA
Adding a call-to-action to a business card is not obligatory. However, it will encourage readers to take action and connect with your business. You can also provide a discount code, a special offer, or a valuable tip. Discounts and incentives will persuade customers to make a deal with you.
A QR code can be used for your CTA message because most consumers like to scan the QR codes to reach a website. You may also allow the readers to subscribe to your mailing list. The code should be placed on the backside of the card to make it easy to scan.
How do you benefit from a business card?
Whether you have invested in physical or digital business cards, they will help you send contact details to your potential customers. Besides, a graphic designer Los Angeles adds a personal touches to the card to help you build a good relationship with the client. But, the card quality is highly important to show your professionalism.
You will also be able to create a quick first impression by distributing business cards. An attractive business card with an appropriate typeface enables you to develop brand recognition.
The proper tone must be struck by numerous other visual components of your company brand in addition to the logo in order to maximise awareness. It’s important to consider how effectively your website’s theme blends with the design of your print materials.
In fact, a business card is one of the most powerful marketing tools and helps you fetch leads. The recipient of the card can easily refer your business to others who need your services and products.
So, you can hire the best graphic designers in Los Angeles to make your business card. They have learned the art of creating a flawless design for the card.
